Brackett Partners - Strategic Intelligence

Q: What does Brackett Partners do?

Brackett Partners is a strategic advisory firm backed by AI-powered predictive intelligence, with three sides: Advisory (customer-validated strategy for leadership teams), Agency (Digital CMO leadership and marketing execution at scale with Hawke Media), and M&A Advisory (sell-side M&A advisory in partnership with Britehorn Securities, Member FINRA/SIPC). The firm also serves the public sector at the state and federal level.

Q: How do Brackett engagements work?

One way of working, every engagement: Diagnose (evidence first — a structured, customer-validated read), Direct (findings become ranked priorities with defined decision points), and Deliver (Brackett stays accountable to the roadmap). No packages or pre-scoped offers — every engagement is shaped after a conversation and gated phase by phase.

Q: Who does Brackett Partners serve?

Clients range from venture-backed companies to Fortune-ranked enterprises to state and federal institutions, across Healthcare & MedTech, Industrial & Manufacturing, Consumer & Hospitality, Technology & Venture-Backed, and the Public Sector.

Q: What is CVX SCAN?

CVX SCAN® is a Brackett Advisory service powered by the Luminas CVX SCAN® methodology: a 4-6 week structured, qualitative customer value assessment that identifies where a company holds differential value and which customer-driven growth opportunities to prioritize.

Q: What is Brackett's Predictive Intelligence capability?

AI-powered market research and analytics delivered in partnership with OSG Analytics: ASEMAP future-behavior modeling, choice modeling with willingness-to-pay curves and market simulation, adoption drivers analysis, and real-time analytics with segments delivered into the client's CRM.

Brackett Partners

All Case Studies

EnergyMeasurement Infrastructure for Customer Engagement

Contractor Engagement Measurement System

Global Specialist in Energy Management and Automation|Global Enterprise / B2B

10 weeks

Implementation timeline

Built

Alert and action system

Improved

Contractor engagement

Enabled

Purchase-triggering actions

The Challenge

Needed a measurement system to better engage electrical contractors, improve acquisition, and support a new contractor experience.

electrical contractorsmeasurement infrastructurecustomer journeyacquisitionengagementalertssales enablement

The Solution

Measurement System Design + Trigger-based Engagement Analytics

Current-system assessment
Choice-driver analysis
Account-level metrics
Alerts system
Recommended measures and strategies

The Results

Created a more prescriptive, trackable customer engagement approach with centralized alerts and action management.

10 weeks

Implementation timeline

Built

Alert and action system

Improved

Contractor engagement

Enabled

Purchase-triggering actions

Functional Areas

Customer JourneySales EnablementCX Measurement

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This Case Study May Be Relevant If You're Saying...

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"We need a measurement system, not just a survey"

2

"Sales teams need clearer customer alerts"

3

"We need better engagement with contractors or channel partners"

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