Advisory Capability

Predictive Intelligence
confirm the market before you launch.

Most strategies fail at the same point: real capital committed on direction nobody validated with customers. Predictive Intelligence is Brackett Partners’ answer, AI-powered market research and analytics, powered by OSG Analytics, that replaces assumption with validated customer direction before you commit.

What it answers

  • What will customers actually pay, and for which configuration?
  • Which segments will move first, and why?
  • What blocks adoption inside the buyer’s organization?
  • Where does the customer journey leak value?
  • What will drive customer behavior next year, not just what happened last quarter?

The platform stack

ASEMAP™ · Future-behavior modeling

An AI-driven, real-time tradeoff methodology that captures not just what customers choose but the conviction behind the choice. Tests 50+ attributes in a single, engaging study without survey fatigue, and models what will drive future behavior, not just today’s stated preference.

Choice modeling & market simulation

Choice-based conjoint produces willingness-to-pay curves and pricing scenarios, with a market simulator for what-if analysis, test the offer, the price, and the bundle before committing capital.

Adoption drivers & barriers

Structured analysis of what actually blocks enterprise adoption, organizational, operational, and workflow-level, so the go-to-market plan addresses the buying reality, not just the buyer.

Real-time analytics, delivered into your systems

Dashboards that consolidate your data sources with AI/ML pattern detection; segments delivered into your CRM within days of fielding close, insight that activates, not a report that sits.

Enterprise-grade security and compliance (GDPR, HIPAA), built for regulated industries.

Personalized analytics led to a customer retention program that drove a $100M increase in revenue for a national automotive service provider.

Published case study · OSG Analytics

Where it plugs in

Predictive Intelligence runs standalone, a launch, pricing, or market-entry validation, or embedded inside any Advisory engagement: sizing a new revenue stream, testing a new category, or grounding M&A diligence in what the target’s customers will actually do.

Predictive Intelligence is delivered in partnership with OSG Analytics.